Category: Entrepreneurs

Businesses urgently need a sustainable, cost-effective cyber protection solution that can reduce complexity and enhance security. This is the conclusion that can be drawn from the Acronis Cyber Readiness Report 2020, conducted during the pandemic, which reveals gaps in IT security and the need for new protection solutions for businesses

The Acronis Cyber Readiness Report 2020 was carried out among 3,400 companies and teleworkers from around the world (17 countries including Canada, Switzerland, Germany, Italy, Great Britain, Japan, THE United States…) in the wake of the pandemic (COVID-19). It reveals that 92% of the companies surveyed have indeed adopted new technologies that facilitate telework, including collaborative tools, as well as solutions for preserving the confidentiality and cybersecurity of terminals.

The report shows that teleworkers are mainly targeted by phishing attacks, distributed denial of service (DDoS) or video conferencing apps.

Phishing attacks are growing like never before, which is not surprising considering that only 2% of companies consider URL filtering when evaluating a cybersecurity solution. This neglect exposes teleworkers to phishing sites.

39% of the companies surveyed were targeted by a videoconferencing attack in the previous three months in the context of using zoom, Cisco Webex, and Microsoft Teams apps.

Acronis Cyber Protection Centres (CPOC) found that 35% of malware attacks were able to fool companies’ defenses

And in Canada, here are the three main challenges facing companies:

The main challenges identified by remote workers: Wi-Fi connectivity, the use of VPNs and other security measures, and the inability to use internal networks and applications. “The use of VPN and other security measures” and the “inability to use internal networks and applications” were reported as the other main challenges (30% and 25% respectively), with the highest concentrations coming from remote workers in Canada, India and Sweden.

Only 12% of international employees chose full office work as the ideal work arrangement. A new normal will probably emerge. Among the 20% who prefer the distribution “80% at the office / 20% remotely” are the following values at the country level: Canada – 33%, Spain – 29%, Switzerland – 28%, and the United Kingdom – 27%.

92% of employees expect their companies to invest more in digital transformation tools to help them adapt to new business realities. Employees in India, South Africa, Canada and Japan indicated that they were even more supportive of digital transformation.

The changing landscape of cyber threats requires appropriate modern protection

“The traditional standalone anti-virus and backup solutions are unable to protect businesses from the sophisticated cyber threats currently underway in a changing environment,” said Sergei “SB” Beloussov, founder and CEO of Acronis. Companies that choose modern, integrated data protection and cybersecurity solutions gain not only in security, but also in cost reduction and other economies of scale.

The scope of the study

This study was conducted in 17 countries and look at the following sectors: – Computer Science and Telecommunications – Home/Travel – Health – Education – Sports/Entertainment – Others (manufacturing, finance/legal/professional services, etc.).

Respondents come from 17 countries on four continents: South Africa, Germany, Australia, Bulgaria, Canada, Spain, France, India, Italy, Japan, the Netherlands, the United Kingdom, Singapore, Sweden, Switzerland, the United Arab Emirates, and the United States.

In each country, 50% of respondents are members of IT teams in companies and 50% are employees who currently work remotely. Respondents come from different sectors, both public and private.…

Luckily, it is increasingly common to see how new generations seek in the first instance what they are passionate about, a purpose that moves them. With this, new ways of ” earning a living ” emerge, in many cases undertaking and learning on the fly, growing with each step, which does not leave indifferent (even sometimes annoying) those who still have a more traditional culture in the past.

While you can study certain basic careers to undertake, in general, 90% of what you will end up learning you will do on a daily basis, reading books, doing specific courses on a specific subject that you want to master, with mentors (physical or virtual ), investigating, etc.

This is for two fundamental reasons:

When you undertake, you have to learn from too many things, and if you wait to “know everything” to start, you will never start.

In a world where everything progresses and changes very fast, if you want to stand out, you will have to be constantly updating knowledge.

Although being self-taught requires a lot of determination and commitment, there is still a certain social stigma especially with the most traditional people, for whom it is necessary to study at university to achieve true success, but did you know that great magnates of history abandoned their Traditional studies to pursue your dreams? Such is the case of Steve Jobs, Bill Gates, Mark Zuckerberg, Richard Branson, Henry Ford, and many more. We do not say that studying is wrong, on the contrary. Self-taught studies more than most. Only that the self-taught decides to follow his own path.

1. Meet old friends, and they don’t understand that you decided to create a venture

This is typical: you find yourself walking down the street, and you meet some old friends that you had not seen for a long time. They approach you and ask you, “Hey! Long-time no see, what is your life? Did you graduate? “To which you respond with a smile because you know the eyes that are going to put you: “Everything very well! I decided to leave my studies in the fifth semester because I realized that I didn’t have wood for a psychologist, but remember that I always liked cooking? I have been entering the gastronomic world, and I see how to open my first restaurant. “

Unfortunately, in some retrograde minds, it is most likely that they have disconnected at the time you said you left school and began to think that you surely did it as lazy. As an entrepreneur you should already be used to this type of reaction, which is strange because only the one who has been on this side knows everything that really works, but come on, it feels very gratifying to know that you stay up late to make it happen your goals and not for fulfilling those of others.

2. The frustration of not understanding something you are studying on your own

It is not understood how sometimes self-taught is belittled if they should rather be admired because they have to learn things without anyone’s help. When you are at the university, any questions will be answered by the professor specializing in the chair, but when you are learning only by your own means from your home through the Internet or books, having doubts becomes something really desperate.

Search and search on Google and not get an answer or see all the YouTube tutorial videos to see if you can illustrate a little more, but the truth is that you only get frustrated because you understood less than at the beginning … The truth is that the learning process can to become really tired, but when you finally hit the mistake you had, you hit that much desired “Eureka!” or you learn what you were looking for; it really is one of the best feelings you can have.

3. That associates the fact of being self-taught with being a hippie

Eduardo decided not to study to become a content creator? Well, he was always like that hippie. ” What does it have to do? We have no idea, but it is a recurring thought in some people as if being “hippie ” was something that is linked to a profession. Entrepreneurs are one of the most dedicated people you can meet; they have no schedule because they work little, but because they are working all day, so that immediate association is not only wrong but also strange.

Entrepreneurs are creative people who, unlike someone who goes through life in a van with no fixed direction, are obliged to look day after day for new methods to maintain the interest of the public that receives the content they create because if they stop Be interesting, the business falls, it’s that simple, so really the merit that these professionals have is valuable.

…

For years the female sex has been underestimated when it comes to business and any professional field, but in recent times women have shown how wrong the world is to belittle her while she builds empires the same or even more successful than men’s.

In the first years of humanity, all business or business management activities were in charge of men, while women were nothing more than their companion, in charge of giving children and subsequently educating them. It is unfortunate to think that it was not until the twentieth century that women began to have more power and to open up the field in the world of work and entrepreneurship because even science was on the side of men and not on them.

Campaigns supporting female empowerment have been created from the 50s to the present, and it is an honor to see that more and more women wear their good pants every day and show the world that they can start a successful business and that their sex does not It influences this. The truth is that this is no longer a world of men, it is a world of women too, and it is estimated that in the future it will be managed mostly by them, not because it is a whim or some kind of fashion, but because it has demonstrated that the same way of being of the woman positions her as a better leader next to the man.

Of the main characteristics that position them as excellent leaders are the following:

Do not lose focus on your business: Women have a tendency to set a goal and not take their eyes off it until they reach it. While the man is more distracted, they have the natural power to stay focused on what interests them.

They create companies that can consolidate: This point is related to the one above since the stubbornness and insistence that characterizes a woman can be really beneficial when a company is being created, especially because it means that they will not decay when they encounter obstacles.

They do not ask for more than they need: When creating a business, it will be necessary to have enough capital to cover basic expenses during the first months of the company where profit is not being generated. For this, you need to ask for money from banks or request investors; The interesting thing about women is that because they are good administrators, they have a better chance of not spending more than necessary, being able to be more successful in the financial organization. However, and like everything else, this is a trend but not a rule, because just as a large part of women are usually good administrators, there are also cases of exception where they are not, just as there are men who are excellent calculating What should be spent.

They are more modest than men: Due to the discrimination that women have had to endure in history, they tend to be more modest than men. They do not usually boast the achievements, neither the big nor the small ones, and manage silently and calmly without making a big fuss.

They are more realistic: Women often try the land multiple times to make sure that it is not risky to work on it, so they will not build castles over the air; This quality has made women withstand economic crises better.

They know how to manage a team better: Unlike what was believed before, women are leaders by nature, they were born to manage and that empathy and sensitivity that was considered a weakness, in fact, it is a point in their favor when they are entrepreneurs, It allows them to interact better with the members of their work team and understand them, without the need to demonstrate fragility in their position as leaders.…

Transforming the mind, the way of thinking, of facing the problems, of having determination towards the objectives, the way in which we see ourselves, are fundamental parts of success in an entrepreneur.

Going beyond, one could say that the main key to success is energy. Strong and well-oriented energy. You can have very good intentions, be very clear about your goals, that if your energy is weak, it will cost you a lot to achieve what you set out to do. But we’ll get to it. Let’s go step by step:

• Not only is doing what you are passionate about, but you also have to be willing to “suffer.”

It is often said that the key to success is to do what you are passionate about, but that can lead to being a little self-complacent and doing only what we like, that we feel like.

It is very important to dedicate yourself to what you are passionate about but also knows how to “suffer,” know how to make an effort and do what you have to do at the moment you have to do it, whether you feel like it or not.

Postpone the difficult, postpone thinking (in the deep sense of the term), postpone the complicated decisions, or that which scares you or insecurity is what will keep you in mediocrity.

Think, for example, of an elite footballer such as Messi or Cristiano Ronaldo. They are players with extraordinary natural talent (perhaps one more than the other), but both, if they did not try their best and train even when they do not feel like it, they would not be where they are.

Think of an athlete or a professional cyclist, who goes out to train rain or shine. For the champion there are no excuses, and if you think you can be successful with your business doing only what you like and what you want, and that the important and difficult thing will have to wait for the planets to align so that their excellence feels like it, so be sure that you will not achieve anything big, first because in a business there will always be many difficult tasks or decisions that you have to know how to face at the right time for proper growth, and because on the other side, in your competition, there will be people They will continuously be improving and working hard.

• You have to be very focused, with determination.

In the same way, you can have very strong energy, be dominant, be even a good leader, that you move other people, who follow you, but if your energy is not well oriented, you will disperse, and it will cost you to reach your goals.

A metaphor could be made with the light. Most people are like a light bulb, and some emit at 50W, others at 100W, others at 150W … but their light is scattered. They emit a more or less strong light but with little scope.

To get very far, you need to concentrate all your energy at one point, as if you were a laser. That’s when you can even reach the moon with your light.

Being focused can be trained. It costs a lot; in my case, I have always been that I can come up with various ideas, and I get carried away by the initial enthusiasm of the novelty. Little by little, I learned that diversifying, as an entrepreneur, is a suicide. Diversifying is fine when you are an investor, but not when you are an entrepreneur.

In addition, he analyzes very sincerely if this search for more projects, for more ideas, is not a way to avoid the difficult thing, that when in a project it is time to give the maximum, risk and see if the idea really is a success or a failure, To avoid that, we seek to start other things that keep us with that enthusiasm to come up and dream, but that keeps us from facing reality and its difficulties. Sometimes, for fear of failing, we move away from deepening an idea and start new ones.

If you do not give 200% for your venture in a constant way over time and you dilute yourself in other parallel businesses, you will not be able to reach the deep and special that your project can house, you will not know its limits, you will not give it that extra necessary to be the best. And in that scenario, sooner or later, be sure that there will be some brand of your competition that will be giving that 200% or that in some way or another, you will be out of the market because it is insubstantial. When you give your brand all your attention, energy, and focus, it shows.

Commit to the idea that you are most passionate about and that you have more faith and do not stop until it is a total success. Once you achieve it, you will have the strength and security to start new projects, invest in other companies, and have greater financial freedom.

Transforming the mind, the way of thinking, of facing the problems, of having determination towards the objectives, the way in which we see ourselves, are fundamental parts of success in an entrepreneur.

Going beyond, one could say that the main key to success is energy. Strong and well-oriented energy. You can have very good intentions, be very clear about your goals, that if your energy is weak, it will cost you a lot to achieve what you set out to do. But we’ll get to it. Let’s go step by step:

• Not only is doing what you are passionate about, but you also have to be willing to “suffer.”

It is often said that the key to success is to do what you are passionate about, but that can lead to being a little self-complacent and doing only what we like, that we feel like.

It is very important to dedicate yourself to what you are passionate about but also knows how to “suffer,” know how to make an effort and do what you have to do at the moment you have to do it, whether you feel like it or not.

Postpone the difficult, postpone thinking (in the deep sense of the term), postpone the complicated decisions, or that which scares you or insecurity is what will keep you in mediocrity.

Think, for example, of an elite footballer such as Messi or Cristiano Ronaldo. They are players with extraordinary natural talent (perhaps one more than the other), but both, if they did not try their best and train even when they do not feel like it, they would not be where they are.

Think of an athlete or a professional cyclist, who goes out to train rain or shine. For the champion there are no excuses, and if you think you can be successful with your business doing only what you like and what you want, and that the important and difficult thing will have to wait for the planets to align so that their excellence feels like it, so be sure that you will not achieve anything big, first because in a business there will always be many difficult tasks or decisions that you have to know how to face at the right time for proper growth, and because on the other side, in your competition, there will be people They will continuously be improving and working hard.

• You have to be very focused, with determination.

In the same way, you can have very strong energy, be dominant, be even a good leader, that you move other people, who follow you, but if your energy is not well oriented, you will disperse, and it will cost you to reach your goals.

A metaphor could be made with the light. Most people are like a light bulb, and some emit at 50W, others at 100W, others at 150W … but their light is scattered. They emit a more or less strong light but with little scope.

To get very far, you need to concentrate all your energy at one point, as if you were a laser. That’s when you can even reach the moon with your light.

Being focused can be trained. It costs a lot; in my case, I have always been that I can come up with various ideas, and I get carried away by the initial enthusiasm of the novelty. Little by little, I learned that diversifying, as an entrepreneur, is a suicide. Diversifying is fine when you are an investor, but not when you are an entrepreneur.

In addition, he analyzes very sincerely if this search for more projects, for more ideas, is not a way to avoid the difficult thing, that when in a project it is time to give the maximum, risk and see if the idea really is a success or a failure, To avoid that, we seek to start other things that keep us with that enthusiasm to come up and dream, but that keeps us from facing reality and its difficulties. Sometimes, for fear of failing, we move away from deepening an idea and start new ones.

If you do not give 200% for your venture in a constant way over time and you dilute yourself in other parallel businesses, you will not be able to reach the deep and special that your project can house, you will not know its limits, you will not give it that extra necessary to be the best. And in that scenario, sooner or later, be sure that there will be some brand of your competition that will be giving that 200% or that in some way or another, you will be out of the market because it is insubstantial. When you give your brand all your attention, energy, and focus, it shows.

Commit to the idea that you are most passionate about and that you have more faith and do not stop until it is a total success. Once you achieve it, you will have the strength and security to start new projects, invest in other companies, and have greater financial freedom.

Transforming the mind, the way of thinking, of facing the problems, of having determination towards the objectives, the way in which we see ourselves, are fundamental parts of success in an entrepreneur.

Going beyond, one could say that the main key to success is energy. Strong and well-oriented energy. You can have very good intentions, be very clear about your goals, that if your energy is weak, it will cost you a lot to achieve what you set out to do. But we’ll get to it. Let’s go step by step:

• Not only is doing what you are passionate about, but you also have to be willing to “suffer.”

It is often said that the key to success is to do what you are passionate about, but that can lead to being a little self-complacent and doing only what we like, that we feel like.

It is very important to dedicate yourself to what you are passionate about but also knows how to “suffer,” know how to make an effort and do what you have to do at the moment you have to do it, whether you feel like it or not.

Postpone the difficult, postpone thinking (in the deep sense of the term), postpone the complicated decisions, or that which scares you or insecurity is what will keep you in mediocrity.

Think, for example, of an elite footballer such as Messi or Cristiano Ronaldo. They are players with extraordinary natural talent (perhaps one more than the other), but both, if they did not try their best and train even when they do not feel like it, they would not be where they are.

Think of an athlete or a professional cyclist, who goes out to train rain or shine. For the champion there are no excuses, and if you think you can be successful with your business doing only what you like and what you want, and that the important and difficult thing will have to wait for the planets to align so that their excellence feels like it, so be sure that you will not achieve anything big, first because in a business there will always be many difficult tasks or decisions that you have to know how to face at the right time for proper growth, and because on the other side, in your competition, there will be people They will continuously be improving and working hard.

• You have to be very focused, with determination.

In the same way, you can have very strong energy, be dominant, be even a good leader, that you move other people, who follow you, but if your energy is not well oriented, you will disperse, and it will cost you to reach your goals.

A metaphor could be made with the light. Most people are like a light bulb, and some emit at 50W, others at 100W, others at 150W … but their light is scattered. They emit a more or less strong light but with little scope.

To get very far, you need to concentrate all your energy at one point, as if you were a laser. That’s when you can even reach the moon with your light.

Being focused can be trained. It costs a lot; in my case, I have always been that I can come up with various ideas, and I get carried away by the initial enthusiasm of the novelty. Little by little, I learned that diversifying, as an entrepreneur, is a suicide. Diversifying is fine when you are an investor, but not when you are an entrepreneur.

In addition, he analyzes very sincerely if this search for more projects, for more ideas, is not a way to avoid the difficult thing, that when in a project it is time to give the maximum, risk and see if the idea really is a success or a failure, To avoid that, we seek to start other things that keep us with that enthusiasm to come up and dream, but that keeps us from facing reality and its difficulties. Sometimes, for fear of failing, we move away from deepening an idea and start new ones.

If you do not give 200% for your venture in a constant way over time and you dilute yourself in other parallel businesses, you will not be able to reach the deep and special that your project can house, you will not know its limits, you will not give it that extra necessary to be the best. And in that scenario, sooner or later, be sure that there will be some brand of your competition that will be giving that 200% or that in some way or another, you will be out of the market because it is insubstantial. When you give your brand all your attention, energy, and focus, it shows.

Commit to the idea that you are most passionate about and that you have more faith and do not stop until it is a total success. Once you achieve it, you will have the strength and security to start new projects, invest in other companies, and have greater financial freedom.…